Beauty Tips and Advice

Bookmark and Share

Eye Spy - In Search of a Greater Lash


Shopping for mascara can be an "eye opening" experience. Who knew there were so many formulas to choose from? Thickening, lengthening, volumizing, maximizing and separating, only to name a few; it's no wonder a tube of  "Maybelline Great Lash" is being sold somewhere in the world every 1.5 seconds. It's bright pink and green tube stands out from all the rest, saving us from the myriad of eye lash options, without batting an eye many of us grab the familiar and alas another sale for Great Lash the best selling mascara for 33 years.  I do own a tube I admit but because I read it was a "must have", plus it adds a little color to my make up bag.

In search of a greater lash I secretly spied into the makeup bags of my most well painted friends, casually slipped in "so what mascara do you use" to unsuspecting co-workers, and polled long lashed strangers to uncover their mascara of choice. To my surprise, friends and strangers alike were wide eyed and bushy tailed to share the secrets of their lash life. So if you're interested in peaking into what's keeping these women's eyes wide open? read 'em and wink:

For Lengthening, Volumizing and Separating -
Lancome Definicils    $21.00 Splurge
Iman Perfect Mascara   $13.00 Midway
Max Factor Maximizing   $5.99  Value
Maybelline Great Lash   $4.99      Value 

For Volumizing and Thickening -
Estee Lauder MagnaScopic  $21.00 Splurge
Fashion Fair Volumizing   $12.00 Midway
L'Oreal Volumizer 4x   $4.24 Value
Avon Astonishing Lengths   $2.99* Steal
* sale price www.myavon.com

For Lengthening and Separating -
Lancome Definicils   $21.00 Splurge
L'Oreal Lash Out    $5.99 Value
Max Factor Stretch & Separate  $4.99 Value
Avon Astonishing Lengths   $2.99* Steal
* sale price www.myavon.com

Dramatic Lashes - One Coat
Christian Dior Show   $23.00 Splurge
Benefit Bad Gal    $18.00 Midway
L'Oreal 3 D Architect   $6.99 Value

Sensitive eyes & Lens Wearers
Clinique Long & Pretty Mascara  $13.50 Midway

Hard to reach & bottom lashes  $4.99 Value
Maybelline Lash Discovery

Best Mascara to sleep in (wink)
Kanebo Mascara    $23.00 Splurge
Most waterproof mascaras

Here are a few lash seccrets to help you get your lash-on right:
· Clean your mascara wand at least once a month to get rid of clumps and prevent build up of bacteria on bristles. Coat the wand with a little Vaseline and gently wipe mascara from the bristles but don't damage the wand. Vaseline works best. Water won't remove all the mascara residue and soap can irritate your eyes. Shelf life of mascara is 3 - 4 months.

· Always have a dampened Q-tip handy when applying your mascara to clean up any smudges before they dry!

· Fashion Fair Cosmetic Manager Dewayne Moore recommends using a lash conditioner to improve brittle, dry lashes, extend the life of the lash and to help mascara adhere better and longer. Look after your eyelashes just like your do your hair and skin

· If necessary curl lashes using mascara curler before applying mascara.
· For best results "draw the mascara wand out of the tube and gently scrape off any clumps on the side or wipe with a tissue before applying, says makeup artist Brandi Williams. 
· Oprah's make up man Reggie Wells, says "start at the lash roots and gently sweep mascara to the ends"
· Allow lashes to dry between coats. Use lash comb or spiral brush to remove any clumps.
· Reggie Wells believes applying mascara to bottom lashes is not necessary and only draws attention to dark circles and wrinkles below the eye area. Try brown on bottom lashes for subtle definition.
· Remove before bedtime  with a gentle eye make up remover like Lancome Bi-facil Eye Makeup Remover or Andrea Q eye make up remover pads.
· Mascara merge?did you know Fashion Fair is black owned by Johnson Publishing Co. (Jet, Ebony) but L'Oreal owns Lancome, and Maybelline. Proctor & Gamble owns Cover Girl & Max Factor.  "Don't Sleep"

Okay beloveds, I hope you found this F.Y. Eye enlightening and helpful in choosing the best mascara to maximize your lashes and bring focus to your eyes?the windows of your soul. 

Bold indicates highly rated!

Cathy Gatson is a freelance writer and owner/operator of Yada Beauty Lounge, a hair and body salon in Northern California.


MORE RESOURCES:
This RSS feed URL is deprecated, please update. New URLs can be found in the footers at https://news.google.com/news


Vanity Fair

How to Build A Billion Dollar Beauty Brand in 8 Years
Vanity Fair
My whole life, all I remember seeing are images of unattainable beauty. Even the most aspirational celebrities and models are still always photoshopped in ads and commercials. So if you're a real woman how do you know the product is actually going to ...



INSIDER

Kim Kardashian is only looking for women to model her makeup — but one male beauty blogger thinks that's a huge ...
INSIDER
KKW Beauty shared an open casting call to Twitter looking for women to model in an upcoming campaign. Beauty blogger James Charles is "disappointed" that the call is only open to women. Charles wrote two tweets at Kim Kardashian West to speak up for ...
Must Read: KKW Beauty Holds An Open Casting Call, Will Logomania Become Tacky Again?Fashionista (blog)
Kim Kardashian Is Holding a KKW Beauty Open Casting CallTeenVogue.com
Kim Kardashian Slammed By Beauty Blogger James Charles ...PEOPLE.com
HelloGiggles -Just Jared -Radar Online
all 17 news articles »


BET

SZA Is Unrecognizable As The New Face Of Fenty Beauty
BET
Fenty Beauty's debut campaign featured a cadre of experienced models, where as SZA sings wistfully about them. But her lack of modeling experience makes her all the more interesting of a photographic subject, no? Day 1 Fenty model Duckie Thot wrote ...
Google's Most Popular Beauty Searches of 2017Allure Magazine
SZA Stuns in Rihanna's New Fenty Beauty LinePapermag
Attention Fenty Beauty Fans: Rihanna Is Launching 14 New Lipstick ShadesW Magazine
Elite Daily -StyleCaster -The Cut
all 75 news articles »


Fox News

The worst beauty trends of 2017
Fox News
The beauty world was full of surprises in 2017. From extra-long ponytails and buzz cuts to the no-makeup movement and glittery lipstick, a lot of the fads were met with favoriable reviews, and many welcomed these unique approaches to beauty. But while ...



PEOPLE.com

7 Reasons Why Kylie Jenner's Kylie Cosmetics Dominated 2017
PEOPLE.com
Kylie Jenner solidified herself as a multi-million-dollar force to be reckoned with in the beauty industry in 2017. Since launching her line Kylie Cosmetics in 2015, her brand has become one of the fastest-selling and most talked about launches ever ...
Is The Kylie Cosmetics Silver Series Brush Set Worth It? Beauty Gurus Are Weighing InBustle

all 20 news articles »


Essence.com

Glam Diary: Meet The Beauty Aficionado Who Considers Her Makeup and Beauty Routine Therapy
Essence.com
When it comes to beauty, some ladies just seem to always know exactly what products to use. Ryan Norville, is one such lady. From her impressive skin care collection (yes, her beautiful perfumes and serums look more like art than something you'd put on ...



Fortune

Unilever Is Launching a New 'Natural' Line of Shampoos and Soaps to Attract Millennials
Fortune
In the case of Love Beauty and Planet, Unilever is going after two “growth vectors,” as Jope calls them, that are particularly attractive to the highly coveted millennial cohort: “brands with purpose” and the natural segment. Products considered ...
Unilever Brings Sustainable Beauty to the Masses with Love Beauty and Planet LineSustainable Brands
Unilever Launches Sustainable Drugstore Brand Love Beauty and PlanetTeenVogue.com

all 3 news articles »


South China Morning Post

Despite deaths, still no action on Hong Kong beauty industry
South China Morning Post
Five years after a serious blunder at a beauty salon left one woman dead and three others seriously injured, the Hong Kong government has not cracked down on unscrupulous procedures in the medical cosmetics industry, which is still booming. As if the ...

and more »


HelloGiggles

Nicole Richie tells us her beauty resolution for 2018 and the products on her holiday wish list
HelloGiggles
With her sharp sense of humor, risk-taking hairstyles, and impeccable fashion sense, Nicole Richie has always been one of our favorite beauty/style/life icons. She's also one of the people we *dream* of going shopping with. Imagine Nicole styling your ...



Ulta Beauty: Value Of Growth Exceeds Price - Ulta Beauty, Inc ...
Seeking Alpha
Its strong balance sheet and high return on equity are offset by off-balance sheet liabilities. Relative to anticipated growth, ULTA's current price looks compelling. Ulta Beauty (ULTA) is down by over 15% this year and despite this fall from grace, it ...
Ulta Beauty Inc. - ULTA - Stock Price Today - ZacksZacks Investment Research
X0306 4 2017-10-12 0 0001403568 Ulta Beauty, Inc. ULTA 0001259566 HEILBRONN CHARLES 1000 ... - SEC.govSEC.gov

all 63 news articles »

Google News


Clickbank Products

home | site map
© 2012